Industries We Serve
eCommerce brands our team has worked with
In ad spend managed across paid platforms
In tracked revenue attributed to that spend
Two categories, two playbooks
Direct-to-Consumer eCommerce
Margin is the whole game. We rebuild tracking until platform numbers reconcile with what your store actually banked, then scale against blended return instead of last-click ROAS.
- Meta, Google and Amazon paid
- Klaviyo email and SMS retention
- Shopify store management
Health & Wellness
Claims get reviewed, consideration windows run long, and the money is in the second order. We write creative that converts without tripping platform review, and measure on lifetime value.
- Compliance-aware paid creative
- Subscription and reorder flows
- Webinar and Facebook Live production
The part that does not change
Owned
Your list, your site, your SMS file. The only audience no platform can take away, and the cheapest revenue you will ever book.
Borrowed
Followers, creators and partner audiences. Rented reach that compounds when it is treated as a relationship rather than a channel.
Paid
Meta, Google and Amazon. The accelerator, and only worth pressing once owned and organic are actually working.
Organic
Search, content and the answers AI engines give. Slowest to start, hardest for a competitor to copy, and increasingly what gets quoted.
Brands our team has worked with
Based in Orlando. Built for brands anywhere.
Common questions
What industries does C4 Social specialize in?
Two: direct-to-consumer eCommerce and health and wellness. Our team has worked with over 200 eCommerce brands, and we focus on these two because that is where our pattern library is deepest: what creative works, what breaks compliance review, and what a healthy acquisition cost looks like in each.
What size brand do you typically work with?
Our managed ad spend tiers run from $3,000 a month up past $500,000 a month. Below roughly $3K in monthly spend there is not enough testing volume to learn from, and the money is better spent on creative than on management.
Do you work with local Orlando businesses?
We do. C4 Social is based in Central Florida and works with businesses across Orlando, Winter Park, Lake Mary and the I-4 corridor, alongside national direct-to-consumer brands. Local engagements usually lean harder on organic search, Google Business Profile and reputation management than a national DTC account would.
What is actually included in an engagement?
It depends on which of the four traffic types you need help with, but a typical retainer covers paid media management, organic social and community, email and SMS, and the creative to feed all three. Website development and fractional CMO or CTO work sit alongside it when the site or the strategy is the bottleneck.
